Sudnya Prasaran Tantra

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Sudnya Prasaran Tantra

One Stop Solution for all your Software & IT Requirements

Sudnya Prasaran Tantra (Smart Broadcasting Technology SBT) is an end to end web based comprehensive solution for the Broadcasting Media companies Radio as well as Television. SBT automates the entire operation of a Media Broadcasting company.

सूज्ञ प्रसारण तंत्र (Smart Broadcasting Technology SBT) is a web based comprehensive solution for the Broadcasting Media companies. SBT automates the entire operation of a Media Broadcasting company. SBT helps in automating the entire process resulting in huge cost savings in terms of reduction of man hours required to manage and execute the deals. Being a Master based solution it allows a very high degree of flexibility in managing the operations.

The key activities covered under the Commercial module are

  • 1. The Pre sales activity (in form of Media Plan, and individual targets for sales representatives and their review).
  • 2. Assigning Targets to individuals and tracking the same against actual sales. Maintaining the correspondence between the Sales executive and the clients
  • 3. Capturing the sales (in form of Contract)
  • 4. Generating broadcast instructions (in form of schedules) for commercials
  • 5. Linking the tapes to the broadcast instructions, with an option for the Agency / Client to link the tape to the broadcast.
  • 6. Generation of the Commercial Cue sheets for actual broadcast with provision for last minute changes.

The key activities covered under the Programme module

  • 1. Provision for entering the Programme details with its weekly broadcast information, with provision for updating the information regarding the fresh and repeat broadcasts of programmes.
  • 2. Generation of Fixed Point Chart based on the details of the programmes entered.
  • 3. Linking of tapes to the individual episode of the programmes.
  • 4. Generation of the Programme Cue Sheet for actual broadcast with provision for last minute changes.

The key activities covered under the Finance module

  • 1. Provision of entering predefined rates with a provision for Dynamic Pricing.
  • 2. Provision for generation of bills based on actual broadcast.
  • 3. Provision for entering the receipts.
  • 4. Provision for generation of Interest on delayed payments.
  • 5. Provision for defining rules for annual incentives for agencies, and calculating the annual incentive based on the rule defined.
  • 6. Maintaining the Ledger for Agencies.
  • 7. Provision for integrating Payment gateway.

The key features of the Reporting module

  • 1. More than 200 different reporting options.
  • 2. Graphical reporting in form of Pie and Bar charts.
  • 3. Generation of reports to support data mining.

The key features of the Traffic module (Play out option for Radio broadcasting will be available shortly).

  • 1. Generation of the transmission cue sheet with link to the tape to be broadcast.
  • 2. Option to update the actual broadcast
  • 3. Provision to make last minute changes in the transmission cue sheet.
  • 4. Provision to generate the actual playlist on second to second basis for the entire day and broadcasting the same in the studio with an option of last minute updations.
  • 5. Automatic generation of play list of films songs or any tapes for a programme on predefined rules such that the broadcast can run in an unattended mode.